Why is it so important to hire exceptional people?

>They’re funny, and, even though they only
have a few of the desired characteristics, we
The people we hire for our business become ourprobably could be great friends.
goodwill ambassadors. We, as owners, areLet’s keep in mind this is a working
sometimes predisposed, and the people werelationship. Clearly defined, we are employers and
employee represent the image of our business, thetherefore must keep personal feeling out, and criteria
brand we are developing, and the standards ourin. This should not mean we do not care about and
business is based on.like the people who work for us.
As business people, we need to protect ourselvesIn a business forum their confidence will come from
and incorporate security measures regardless whous, a good, fair, and firm employer that they can
we hire. We will be able to track any theft in moneytrust to do what we promise. To accomplish this, it is
or merchandise. That’s just good business!!vital to pick our employees based on the
The snag might be that we can’t alwayscharacteristics we have put in place for exceptional
check all the time if our customers are being servedpeople.
properly, or standards are being kept in place duringWe need to review their resume, look again how
our absence. Just think how nice it would be at timesthey answered the interview questions, and how
to have exceptional people watching the shop,they would fit in with our other employees.
making money for us, while we are having someRemember, everyone has a unique and different
enjoyable time away. This means we should notpersonality. By putting criteria in place, we can choose
ignore our business every day; by owning a business,our employees fairly and without prejudice.
at times we take advantage of that freedom. So, byIt is important to remember that if someone should
hiring exceptional people with the right work ethic,not meet our criteria we must let them down gently
we might reduce some of what we might refer toand with respect. The same applies when firing.
as the slack factor.Besides, these people could even become loyal
How do we choose the right person?customers in the future.
Do we pick someone because we like him or her?Hire right, or manage hard!!!