| Ask anyone in business, "who is the best customer, | | | | to come back?" |
| the first timer or the repeat customer?" they will | | | | In the digital signage industry this is called the |
| surely tell you the repeat customer, this is almost a | | | | customer experience, so you have to know what |
| guarantee in the hotel industry. | | | | aspects of the hotel had the most positive impact on |
| Loyal travellers are the key to a hotels success, | | | | the guest, for them to desire a repeat visit. This can |
| these are the visitors who have had an excellent visit | | | | be anything form the friendly front desk staff, |
| and are impressed with the hotels services, just ask | | | | modern building, location or even comfortable bedding. |
| our children who are aged 16 and 9 years and they | | | | Memorable dynamic signs have to have one thing in |
| will tell you in the UK, only Marriott hotels and in the | | | | common, they all have to provide information to the |
| USA only Hyatt Resort hotels, this is down to the | | | | customer, for example is in Falls Creek Australia, this |
| excellent experience they had when visiting and will | | | | digital network displays the real-time ski conditions |
| be with them for life. | | | | and local information for travellers, this solution puts |
| The ultimate question a hotel has to ask is, "what | | | | the resort staff in total control of the content. |
| can my hotel offer, that will keep customers wanting | | | | |